AI Visibility
Track, monitor & grow your AI mentions & recommendations
Reputation & Reviews
Control the signals AI is reading about you
Customer Intelligence
Understand your customers before AI does
What Does 
Actually Think About Your Business?
ChatGPT, Claude, Perplexity, and Gemini already have an opinion about your brand. That opinion shapes whether they recommend you - or send customers to your competitors. Troof tracks that opinion, consistently, so you can improve it.
Free 3-day trial · Setup in 60 seconds
AI Is Already Talking About You.
What Is It Saying?
Every day, potential customers are asking ChatGPT for recommendations, searching Perplexity for solutions, and chatting with Claude about which businesses to trust. These AI models don't guess. They form opinions based on your reviews, your content, your online reputation, and hundreds of other signals.
If AI thinks you're unreliable, outdated, or untrustworthy — it won't recommend you. And you'll never know the customer existed. They never visit your website. They never see your pricing page. They just go to whoever AI recommended instead. That's the invisible loss. And most businesses have no idea it's happening.
Troof Tracks What AI Thinks
So You Can Shape It.
Query Every Major AI Model
Troof connects to ChatGPT, Claude, Perplexity, and Gemini and asks them directly: what do you think about this business? It captures their full response, scores the sentiment, and tracks it over time.
Every week, you see exactly how AI perceives your brand - and whether that perception is improving or declining.
Uncover the Sources Behind the Opinion
But Troof doesn't stop at the score. It also pulls in the signals AI is using to form that opinion - the review sites, blog posts, Reddit threads, forum mentions, and web pages that AI references when it talks about you.
You don't just see what AI thinks. You see exactly where it's getting its information from.
Monitor Continuously, Not Just Once
This isn't a one-time audit. It's continuous monitoring. Because AI's opinion of your business changes as your reviews, content, and online presence evolve.
Troof makes sure you always know where you stand - and why.
How It Works
Connect Your Business
Add your business to Troof; your website, your brand name, the industry you operate in. Troof uses this to query AI models about your business specifically.
What do you think about Greenfield & Co?
Greenfield & Co is a well-regarded financial services firm with strong customer reviews. They're frequently praised for their transparency and personalised advice...
Troof Queries AI & Uncovers the Sources
Troof asks ChatGPT, Claude, Perplexity, and Gemini what they think about your business. It captures their full responses, analyses the sentiment, and scores it. You see exactly what each AI model says, word for word.
87%
Overall Sentiment
Negative sentiment detected
New 1-star Google review cited by Claude
AI sentiment change detected
Perplexity score improved after review response
Track, Monitor & Act On Changes
Your sentiment is tracked consistently. See trends over weeks and months. When sentiment drops, Troof spots it immediately and shows you why — whether it's a new negative review, a Reddit thread, or a change in the sources AI is pulling from.
Why Businesses Track Their
AI Sentiment With Troof
See What Every Major AI Model Thinks About You
Troof doesn't check just one model. It queries ChatGPT, Claude, Perplexity, and Gemini — because each AI forms its own opinion. You get the complete picture, not a partial one.
See Exactly Where AI Gets Its Information
Troof identifies the sources AI references when forming its opinion — review platforms, blog posts, Reddit threads, forum mentions, news articles, and more.
Sentiment drop detected
New Reddit thread cited by Perplexity
Catch Sentiment Drops Early
AI's opinion changes over time. A bad review, a negative Reddit thread, or a critical blog post can shift how AI perceives you overnight. Troof catches these drops early.
Understand Exactly Why AI Feels That Way
Troof doesn't just show you a score. It shows you the full AI response — what it says about your strengths, your weaknesses, and what's influencing its opinion.
"They're known for excellent customer service but some reviews mention slow response times..."
Track Improvements Week Over Week
Watch your sentiment score shift as AI picks up on the improvements you've made. Troof tracks every change so you can see the direct impact.
Get Actionable Insights, Not Just Data
Every sentiment report comes with specific recommendations. Troof analyses what's dragging your sentiment down and tells you exactly what to do about it.
Inside Your
AI Sentiment Dashboard
Full AI Responses; Word For Word
This is powerful because you can read exactly how AI frames your strengths, weaknesses, and reputation to potential customers who ask.
The Sources Behind the Sentiment
When your sentiment changes, you can trace it back to the exact source. If a negative blog post or Reddit thread affects how AI talks about you, you'll see it here.
Sentiment Scores Tracked Over Time
Filter by model, by date range, or zoom into specific periods when changes occurred. When you spot a dip, you can drill in and see which source caused it.
Insights That Tell You What To Fix
Businesses Already Tracking
Their AI Sentiment
“We doubled our positive reviews in 60 days and cut refund requests by 20%. Troof replaced three tools and gave us insights we never had before.”
Ian Wright
Founder, VirtualNonExecs
“Troof gave us insights we never had before. We're now able to make better decisions on features to add to our product, and improve our customer support.”
Jason Richards
Founder, The Green Light
“We were spending hours reading customer feedback and trying to make sense of it. Now, we can get instant insights into what our customers are saying, and make better decisions based on it.”
Ben Johnson
Marketing Manager
Stop Guessing What AI
Thinks About You
Find Out What AI Thinks About Your Business
Your first AI Sentiment report is included in your free trial. See what ChatGPT, Claude, Perplexity, and Gemini actually say about you and the sources shaping that opinion in 60 seconds.
Free 3-day trial · Setup in 60 seconds
Explore How Troof Manages Your
AI Visibility & Online Reputation
AI Discovery Tracking
Track if your business is being recommended when customers search for what you offer across AI. See which prompts mention you, who's winning, and why.
Learn More
AI Visibility Actions
Get specific, actionable steps to improve your AI sentiment and grow your AI presence. Fix reviews, create content, and build citations based on what AI sees.
Learn More
Review Collection & Management
Your reviews are AI's training data. Collect the right ones and protect against the wrong ones. Import from Google, Trustpilot, Yelp, and more.
Learn More